You just need to keep an active eye for your surroundings and you will be amazed by how much interesting stuff your sight can catch. Whether you take a stroll in the park, go to the grocery store or look out of the window, potential inspiration is literally everywhere. Sometimes the most unexpected things turn out to be the greatest idea. The mood board is all about exploring, so keep an open mind as you start browsing for inspiration. You only need your goal to start with and a few possible directions that will take you there. Otherwise, instead of being a source of inspiration, your mood board could turn into a source of confusion.Īnother great benefit from clearly stating your mood board theme is the fact that it will help you brainstorm various keywords associated with it.ĭON’T get too attached to an idea right at the beginning. The theme will be your anchor point as you start building your mood board. This way, when you start browsing and curating, you won’t get too derailed from your goal. Before you start browsing for images, colors, fonts, materials and textures, you need to ask yourself: What is the result I want to achieve? What is this moodboard going to be about? The answer will help you establish the theme or a general creative vision. Start by establishing your goal and your theme. That being said, here are some tips that help you create a great mood board and also some things you might want to avoid. Sometimes there isn’t a better way to present a creative idea or a style. It really just has to communicate a theme or a “mood”. Mood boards can mean different things to different people, especially because when it comes to creating a mood board, there aren’t any strict or exact rules you must follow. On the other hand, they help others ‘get inside your head’ as they show your intended vision for a piece of work. Mood boards help you awaken your creative buds so that you have an inspiration source. They are also a very useful visual aid in helping the designer present and communicate his vision in a clear way. They help the creator refine his ideas and visualise how various elements go together. This is why mood boards are usually used in the initial stages of a project. to help you better present a project or an idea to others.In other words, a mood board (also known as inspiration board) is a physical or digital collage of ideas that is commonly used in a variety of fields, such as fashion, interior design, art and so on. It can include a variety of things, such as photos, illustrations, cutouts, color palettes, textures, words and really anything that helps you define the direction of your project. What is a mood board?Ī mood board is a collection of images, colors and fonts that perfectly defines what a project is about. Whether you’re working on a big creative project, a marketing campaign or designing a catalog, a mood board is tried-and-tested method, which has the ability to get your creative juices flowing.